REP CONSULTING | Morgia Design Portfolio

CASE STUDY:

REP CONSULTING & RUTLER SCREEN PRINTING & EMBROIDERY

CHALLENGE:

REP Consulting is a brand new business endeavor from the owner of Rutler Screen Printing & Embroidery. They help businesses grow through strategic planning, operational improvements, and leadership development. They needed a polished visual identity and a suite of brand collateral to reflect their professionalism, expand credibility, and stand out in a competitive consulting space.

A brand new business and a seasoned business faced several core challenges:

Generic Look and Feel: REP Consulting initial materials were templated and didn't reflect their strategic depth or premium services.
No or Limited Digital Engagement: Their online presence was sparse, with minimal design integration across web and social platforms.
Outdated Visual Identity: The existing website and marketing materials didn’t reflect their high-quality work or appeal to new business clients.

PROCESS:

Brand Discovery & Strategy
Visual Brand Identity & Messaging
Digital & Print Asset Development
Marketing Assets & Website Design

SOLUTION:

A completely refreshed brand identity and marketing system that highlights both businesses strengths:

New logo and brand assets that communicate quality, trust, and community roots
Professional, cohesive marketing materials
Clean, executive-ready designs that resonate with clients and reflect expertise
Enhanced online and offline presence with branded social, print, and digital touchpoints

RESULTS:

Improved brand perception and presentation for high-level pitches and client meetings
Higher engagement on LinkedIn and email marketing thanks to elevated visual content
Streamlined communications with professional, branded templates
Positive client feedback on branded deliverables and consulting documents
New logo and brand assets that communicate quality, trust, and community roots